Edit: From 1 April 23, PSG has been reduced to 50% for all sectors.
The Covid-19 pandemic has challenged existing rules for businesses and building customer relationships. Technology has become an important part of the workforce, with businesses looking at it as a helpful means of engaging with customers, and as a way to introduce automation and faster processes. Governments also rolled out initiatives including offering grants for website design and grants for web development to help businesses remain relevant and thrive in our current digital landscape. Digitalisation has no doubt changed the way most businesses operate from the sale of products to the provision of services. If your website has become your main point of contact for customers, now is the time to consider an overhaul of it by applying for a website funding grant. In this article, we’ll explore some of the ways to increase your chances of a successful application.
Clear Well-Thought Strategy – Eliminate the Jargon and Differentiating Yourself
The focus point of a grant is its impact rather than the money, of which the latter enables an organisation to fulfil its purpose. It is imperative to communicate your idea in a concise manner to government agencies because it is unlikely that all panel members will be experts in your field. This can be accomplished through the use of simple language. Eliminate industry terms and jargons where possible. Also include details about what you are proposing and your motivations. What processes will there be? What samples, model systems will you be using? Why are other options less suitable? Back your decisions with evidence to justify your methods fully. This will increase the chances of your proposal being accepted.
Set a Realistic Timeline
No matter how simple it may seem to pull a project together, there will inevitably be many different processes involved in the submission of your website funding grant, some more time-consuming than others. Make sure to delegate time for developing a coherent description of your research to ensure it can be achieved within the timeframe proposed, and with the resources available. Also factor in time to deal with unforeseen issues, when planning your proposal. Don’t rush it.
Follow Grant Guide Rules
Another important aspect to take note of is to follow the guidelines provided. Whether it is a grant for a website design or a grant for a website development, these guidelines are a specific set of rules that applicants should follow. They are essential to your proposal and a lack of compliance may lead to failure in attaining the grant. While this may seem strict, it is only fair for the government body to reject such applications for website funding grants or any grant if instructions are not properly adhered to. After all, when it comes to money, sensitivity and meticulousness is always required.
PSG – Productivity Solutions Grant
If you’re looking to apply for a website funding grant for your business, you may consider the Productivity Solutions Grant (PSG) which is a new initiative by the Singapore Government to help assist businesses. With up to 80% funding support, the PSG serves as an avenue for companies to make long-term technology investments, supporting companies keen on adopting IT solutions and equipment to enhance their business processes. Companies applying simply have to be registered and currently operating in Singapore, with IT services used in Singapore, and have an annual sales turnover less than S$100 million, or less than 200 employees (for selected solutions only).
In our current pandemic-driven landscape, many businesses may find it difficult to keep their heads above water without government support. We hope this article has been helpful in providing you with more information that will take your business even further in these times of uncertainty. Contact eFusion Technology at (65) 6292 3086 if you’re looking for assistance with website funding grants, or need some advice on web development and IT solution services.