Web design is an essential aspect of business that will affect how customers perceive brands. Users will form opinions regarding your business based on your website. As such, avoid skimping on web design to formulate an online presentation of your brand.
Website design will determine what users think of your brand. In that case, focus on factors that affect your web page such as speed, performance, and visuals.
However, it’s not as simple as it seems. Several factors could either make or break your website’s ranking online. To learn more about them, read this list below:
1. Convenience
Whether it’s browsing the Internet or working at the office, users want to accomplish their tasks conveniently. As such, websites should run at high-performance to offer a user-friendly experience.
The term “convenience” isn’t exclusive to speed; it also refers to accessibility. To design a user-friendly website, consider its ease of use and ability to convey comprehensible content. Design a layout that’s easy to navigate and understand, so users won’t have a difficult time browsing through your website.
2. Real-time updates
A website can be considered to be an online persona or identity. For this reason, businesses must stay in touch with their customers by keeping their websites updated with real-time information.
Depending on the nature of business, constantly refresh your website with real-time data regarding your products or services. For instance, if you’re running a limited-time sale, include real-time information that displays the remaining number of your products and a countdown timer for your sale.
3. Quality content
Content refers to information brought by businesses as a form of marketing. It’s an essential factor for websites since it grabs the attention of customers.
Even with an impressive layout and design, your website will pale in comparison to others that offer written and video content. As such, produce quality content for your website so users will have a productive time browsing through your website.
4. Suitable for mobile-use
There are 4.6 million active social media users in Singapore, with 4.2 million active mobile users. In that case, all websites must be suitable for mobile-use. Optimise your website for both desktop and mobile-use to cater to a wider audience and offer a user-friendly experience overall.
5. Maintenance
The Internet is a community that runs 24 hours a day, which makes it important for you to maintain 24/7 operable website. Your customers might visit your webpage at any time, so it’s essential to keep it running at all times.
Implement a 24-hour support system so anyone can immediately notify you if your website is down.
CONCLUSION
It’s 2019, and websites are a necessity for businesses to thrive in a competitive market. Your business needs to build a high-performing website to flourish.
Remember, web design and development affect your business in the long run, so ensure your site offers an accessible and convenient user-experience. It will leave a lasting impression of your business as a result.
If you’re looking for the best website design company in Singapore, look nowhere else. Contact EFUSION TECHNOLOGY at (65) 6292 3086 /(65) 6291 3382 for more information.
