E-COMMERCE WEB DESIGN
building your business, not just another website
The future of retail is digital.
E-Commerce websites enable businesses to sell their products online, allowing their customers to browse, appraise, and obtain products or services from the comfort of their homes.
The global marketplace is rapidly shifting online. Businesses that adapt to e-commerce are unlocking new opportunities for growth, efficiency, and customer engagement. It offers your business a platform to operate 24/7, reaching customers beyond geographical limitations.
Why Pivot to
e-commerce?
A good e-commerce website does not just stop at providing a memorable user experience for customers. It can also help your business with automation solutions such as inventory management and even identify consumers for your targeted ads.
E-commerce reduces overhead costs, enhances operational scalability, and allows for better customer insights through data analytics. With tailored e-commerce solutions, you can deliver personalized shopping experiences, fostering loyalty and increasing conversions.
By partnering with us, you gain access to cutting-edge e-commerce development services. We create robust, user-friendly e-commerce websites with user-friendly navigation, secure transactions, and scalable performance.
Make the pivot now to secure your competitive edge.
SMEs are eligible for up to 50% Productivity Solutions Grant (PSG) support for the adoption of ePSProfessional, a Pre-Approved Solution under the IMDA SMEs Go Digital programme.
What We Offer
Complete end-to-end solutions for companies seeking a professional, effective retail presence on the Internet.
01
Engaging Designs
Every website design is customised to not just reflect your brand messaging but engage your customers through storytelling. We don’t just create pleasing aesthetics but also take care of the minute nuances and little details in your UX and UI.
02
Tap on our knowledge and experience
When you engage us, you will be working with a highly experienced team who can guide you not only for the technical aspects, but viable strategic playbooks for your business direction, marketing, and operational workflows.
We have developed e-commerce websites that generate significant revenues of over 1 million SGD.
03
Support and Assurance
Our relationship with you doesn’t just end at the successful launch of your website. Talk to us any time if you need help, or just wish to explore taking your site further. Many of our clients have worked with us closely for years, extending their website’s functionalities and features to adapt to their growing needs.
04
Reach The Right Audience
Your website will be built with best practices for Search Engine Optimization. We will also guide you through steps to continue applying SEO best practices to your website.
05
Scalable Content Management Systems
We are experienced in a range of scalable e-commerce content management systems: Shopify, WooCommerce, PrestaShop, VirtueMart, OpenCart, and Magento.
Additionally, we integrate our customised solutions with other third-party systems, such as Customer Relationship Management (CRM) software, Point Of Sale (POS) system, accounting system, inventory system, and Enterprise Resource Planning (ERP) software.
The revamped website updates the design and system, improving user interface and user experience.
FAQs
What is the difference between building my own e-commerce website vs selling on Lazada / Shopee?
It is a simple concept which already has an answer in the physical retailing world.
Selling on those marketplace platform is the same as selling your products as consignment in a departmental store.
- You cannot reach the customers directly on your own.
- You do not know much about their preferences, taste, age group, buying patterns, commonly bought together items and etc. They are NOT your customers actually.
- You cannot create a strong brand and image.
- You will have to pay a huge commission or listing fee to the platform. Just like the departmental store will take a big cut.
- It will be hard to manage if you are selling hundreds or thousands of products.
- You cannot create your own promotions as and when you like it.
What is the eligibility for Productivity Solutions Grant (PSG)?
A Singapore registered business with 30% local ownership (citizen or PR). Sales turnover of not more than S$100m, OR company size of not more than 200 employees.
Can I use Productivity Solutions Grant (PSG) for my current website's maintenance or enhancement?
No, you can’t. PSG solutions are pre-approved packaged-solutions vetted by the government through stringent assessments. It is not suitable for customized work or ad-hoc enhancements. Talk to us first, a revamp of your current website might be a better option.
What special features does your e-commerce solution have?
- B2B capabilities: You can have different user groups with access to different products to see, different prices and different payment methods.
- The user interface in the backend is much more user-friendly than systems like Woocommerce.
- The security and system stability is well-known as compared to other systems on the market.
Why should you choose our e-commerce web design services?
Our team of developers and designers understands that e-commerce is for more than just customers who are looking for a reliable, convenient, and quick method of purchasing services and products. It is also equally as crucial for business owners to be able to generate relevant information for effective decision-making, such as advertising, pricing, and stock control. If you are looking for results-driven and effective e-commerce web design services in Singapore, then look no further.
Our goal is to deliver a visually stunning and impactful online experience for you and your customers. We offer a comprehensive suite of e-commerce web design services, such as Shopify, WooCommerce, PrestaShop, VirtueMart, OpenCart, and Magento. Additionally, we integrate our customised solutions with other third-party systems, such as Customer Relationship Management (CRM) software, Point Of Sale (POS) system, accounting system, inventory system, and Enterprise Resource Planning (ERP) software. When you engage us, we can guarantee your business a website that yields results and is unique and original.
Get in touch with our team to get started on creating an effective and successful e-commerce website today!
What is the process of a typical e-commerce web development?
Having been in the industry since 2004, our team has developed solid experience in developing e-commerce websites that generate significant revenue. We follow a systematic approach in order to come up with a viable strategy that is tailored to your business needs.
Phase 1: Research and strategy
We are only able to proceed with strategising once we understand your business goals. In the initial phase, we conduct relevant research to understand your business and target market better. On top of that, we also analyse your competitors in order to come up with a strong strategy. By conducting various research, we can tailor to your business needs, especially the needs of the various stakeholders that are involved in your online business.
Phase 2: Planning
After establishing the various needs of your business, we will proceed to decide on the functional requirements that your customers are looking for, as well as the SEO requirements, in order to come up with a creative brief that will help both our team and you decide on the final web design.
Phase 3: Navigation
As mentioned earlier, the crux of a well-designed e-commerce website is one that is easy to navigate and fulfils user experience. In the final phase, we will sort out the final nuances, which involve the labelling and thematic architecture of your website, ensuring that you and your customers will have a hassle-free experience from beginning to end. The outcome of this phase is to identify various aspects of user design, navigation, and interface, tweaking accordingly.
How to write product descriptions?
Bad copywriting:
“Long sleeves pullover dress. Loose fitting, contrasting split solid colors with intercepting center design.”
This is just literally describing your product.
Good copywriting:
“Subtle yet statement, simply pair this with skinny crop pants for an elevated evening look or wear it with an equally striking bottom for a stand-out look. Complete the look with sleek hair and minimal accessories and you’re good to go!”
This makes it more enticing and makes them want it.
How do i make people use the promo / voucher code?
This is a common problem. Even if there is a voucher code with huge discount, people don’t really believe that it is a real deal. Here are something that you can do to your voucher code.
- Set a short validity date. Create the urgency to use it ASAP
- Print it a paper or design your email voucher code professionally
- Make it looks exclusive. Instead of “xmaspromo”, try “xmas4fans2018”
- Make your promo code less restrictive so that customers can pass it to their friends to “abuse” it
How do i increase my social media LIKEs?
In any social media, engage your fans by posting interactive questions instead of the usual boring statements. E.g. Show 2 colour pictures of the same product, ask your fans which one is nicer.
Having a Facebook page where customers can post reviews, comments and even complaints is essential to building a rapport. Over time, that rapport will turn into brand loyalty. It also inspires word of mouth, as customers/fans encourage their friends to “like” your page, and try your product/service. Try to monitor your company page for a few minutes a day and respond to customer comments within 24 hours or less. You can also sign up to receive an email alert whenever someone posts to your page.
Social proofing in now an important aspect of digital marketing. The consumers are now smarter and more savvy.
How to get more traffic to my store via search results?
Keyword Planner tool is a free keyword research tool that Google offers under their ads management portal. The tool allows you to do research to determine how many average monthly searches are conducted with certain keywords on Google. This will allow you to find out which set of keywords are popular and related to what you are offering on your eCommerce web store.
Let’s try with Google Keyword Planner that there were about 10K-100K,100 average monthly searches for the keyword “QR code scanner” as compared to “barcode scanner”. We followed this same process with other keywords and found that there were the keyword “reader” is often used as commonly as “scanner”.
So with more knowledge on the commonly keywords used, we can factor these keywords into my product NAME, DESCRIPTIONS, and search engine friendly UR (SEF URL). This will significantly your website traffic.
Speak to Us Now.
At eFusion Technology, we develop long term relationships with all of our clients. We implement strategic planning so that as your business grows, your digital presence grows with you too. Ready to start your web journey with us?