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What will shape Southeast Asian ecommerce in 2015?

The year of M&As: consolidation will rise in the B2C ecommerce space Digital agencies will adapt or go extinct The marketplace space will get overcrowded Cross-border ecommerce will accelerate with AEC Demographic evolution: foreign entrepreneurs will flood the market The Uber-ization of logistics and everything else Mobile commerce still crippled by poor UX B2B ecommerce will be the new black…
EFusion Technology
January 2, 2015

Brace yourself, Alibaba is coming to S.E.A

Alibaba Group bought a 10.35 per cent stake in Singapore Post. This $312.5 million investment will facilitate their presence in South East Asia by tapping on Singpost's international logistics capabilities, infrastructure and delivery networks and end-to-end solutions. Do yout think this will make an impact on the local ecommerce industry? P.S. Singpost shares increased by 12%, not bad at all.
EFusion Technology
May 30, 2014

Rakuten (Japanese e-commerce e-mall) opens shop in Singapore

Singaporeans 'e-shopaholics' now have another place to shop online – Rakuten has officially launched and is now taking order. Rakuten's model works like Qoo10 which is a market place for merchants to create their store and manage their own products - instead of operating their own ecommerce stores. We can see that one big name is already inside, which is…
EFusion Technology
December 4, 2013

Indonesia being the most Ecommerce ready country in ASEAN

Vela Asia has released its 2013 Southeast Asia eCommerce Readiness Index (eRI), a comprehensive and publicly available report into regional e-tail behavior and trends. Indonesia is ranked #1 with Singapore at second, worst being Malaysia. Download the report and share with us what you think. The 2013 Southeast Asia eCommerce Readiness Index is available for free download.  Vela Asia also provides…
EFusion Technology
October 7, 2013

Starting from 1 July 2013, all businesses and services conducted online (Malaysia) will have to comply with the Consumer Protection (Electronic Trade Transactions) Regulations 2012 (“Regulations“)

Starting from 1 July 2013, all businesses and services conducted online in MALAYSIA will have to comply with the Consumer Protection (Electronic Trade Transactions) Regulations 2012. In short, they need to disclose the following information on the website or online marketplace where the business is conducted: The business name (either the name of the owner, business or company) The registration number of…
EFusion Technology
July 31, 2013

Time Sensitive Ecommerce

Terence LEE wrote an article on how Singapore’s Hello Kitty craze shows potential of time-sensitive e-commerce. He mentioned how opportunists anticipate demand and ensure sufficient inventory to maximize their profits. Read all about it here @
EFusion Technology
June 28, 2013

Shopify template design and development service

We are proud to announce that Efusion Technology now provides Shopify template design and development services in Singapore. Shopify is a low-cost subscription-based shopping cart system that is gaining fast recognition. Shopify offers free templates and their monthly plans start from US$14. However, if you have a higher design requirement or requires some coding customization, we are here to help.…
EFusion Technology
April 16, 2013

Mediacorp launches

After the failure of Classified Engine (, Daily Deals (mocca perks) and Online ebooks (, Mediacorp is now launching StyleXStyle is an ecommerce store with its own subscription commerce concept, called The Little Black Beauty Box. It also comes with community features, fashion news and fashion video section. The shopping cart engine itself seems like a flop. No categorization, no cross-selling, product images…
EFusion Technology
April 9, 2013