Case Study: Simmons Singapore

Simmons is one of the leading U.S. mattress manufacturers, selling one of the best-known brands of bedding, Beautyrest. The company was founded in 1870, and is one of the oldest companies of its kind in the United States. In addition to operating 18 manufacturing facilities in the United States and Puerto Rico, the company licenses its products internationally.

 

The previous Singapore website of Simmons needed a revamp for:

  • Improved aesthetics and UI/UX
  • Stronger visual effect for branding
  • Mobile responsiveness
  • Cater for future e-commerce expansion

 

Their current website is now built on WordPress, and is 100% mobile responsive. E-shop is presented in a neater way with improved navigation. We provide training for the staff on how to use the visual editor to easily update content on the website.

Besides the points mentioned above:

  • Warranty registration form
  • Integration with SAP
  • Integration with Red Dot Payment
  • Store locator
  • Improved security
  • Improved scalability

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Case Study (Hong Ye Group)

The Hong Ye Group offering a wide spectrum of service ranging from supplying manpower to MICE Banquets, Professional Cleaning Services and Food & Beverage. Hong Ye was founded in 2010. In 2011, Shangri-La Hotels awarded the first contract.

Our client wanted a fresh new look that is not too congested with text. Organised and easy for visitor to search for information that was previously difficult.

With that in mind, we came out with a website that has a better User Experience (UX).

Visit their website now at www.hongyegroup.com.sg

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Case Study (Full Potiential Chiropractic)

Full Potential Chiropractic is a leader in whole family natural wellness in Singapore. The HarbourFront office first opened in 2009, and has established a strong track record of leading people from all walks of life to achieve their full health potential. The practice was rebranded as Full Potential Chiropractic in 2011, and it is continuing it’s journey towards becoming the best wellness practice in South East Asia.

Our client wanted a more user friendly website with better Search Engine Opitmization (SEO) to suit the changing trends in how consumers are shopping online. They also needed the website to be mobile responsive.


We went for a full-width approach with huge introduction banner and icons to properly introduce chiropractic.


Not only did we improved the aestheic of the website, we've also improved the call-to-action feature.

Visit their website now at www.chiropractic-singapore.com.sg

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Case Study (Centurion Corporation Limited)

Centurion Corporation Limited, an SGX publicly listed company, owns, develops and manages quality accommodation assets such as workers' accommodation and student dormitories. Their previous website was very old, and they wanted a new design which better reflects their fast-growing business in accommodation assets.

Our client wanted to move away from the white and pale blue colour theme for this refresh. We went for a mobile-responsive, bold modern design with black and red as the main colours. To emphasize Centurion Corp's core business, we featured their key assets on the large hero photo banners, which stood out against the dark background for a strong visual impact.

As part of the service, we also engaged in knowledge and experience sharing, trained Centurion's team of staff members to manage and update their website using the content management system, and provide ongoing 3 years technical support.

Visit their new website at www.centurioncorp.com.sg!

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